EQF/MQF Level 5 Award in Marketing for Managers

Marketing shapes the image of the organization, how people associate the organizations products or services and indeed give people the confidence about their products or services. When it come to the profit led organizations, marketing is responsible for the increase in revenue and by extension increase in the organizations profitability. Learners will be able to understand the importance of marketing, and how to use different strategies according to the organisational needs.